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- ⚙️ How language AI helps global brands scale with purpose — Watch the webinar
⚙️ How language AI helps global brands scale with purpose — Watch the webinar
The Deep View
July 05, 2025
Good Morning.
Welcome to this special edition of The Deep View, brought to you in collaboration with DeepL.
Speaking with purpose in the age of AI
Ask any leading brand what the key to their success is, and they’ll tell you the same thing: staying curious.
They listen, adapt, and build the products and services that resonate across cultures.
But as AI becomes embedded into daily workflows, how can you use it to scale faster—without losing your voice?
To celebrate the release of Brand Global, Adapt Local, Co-Authors Nataly Kelly and Katherine Melchior Ray joined DeepL CMO Steve Rotter for a conversation on how language is becoming one of the most strategic brand assets of our time.
They explored real-life success stories and discussed how Language AI is helping teams scale relevance, tone, and clarity across markets.