⚙️ DeepTom

Good morning. As MrBeast's subscriber count soars to an astonishing 200 million on YouTube, we're diving into colossal developments in AI and tech that are as groundbreaking as they are game-changing.

In today’s newsletter:

  • 🛡️ No Fakes Act: Federalizing Likeness Laws in the Age of AI

  • 🤖 Google Stands Behind Its AI: New Copyright Indemnification Policies

  • 🚗 Accelerating the Future: How Aionics Uses AI to Revolutionize Battery Tech

  • 💰 Billion-Dollar Pace: OpenAI Targets $1.3 Billion Annual Revenue in 2023

  • 🎮 Preserving Legacy: Cyberpunk 2077 DLC Uses AI to Keep Voice of Late Actor

  • 🛡️ Mark of Authenticity: Adobe Introduces "Icon of Transparency" for AI-Generated Content

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No Fakes Act: A New Frontier in Protecting Artists from AI Exploitation

One of the largest concerns around AI is the unauthorized use of AI-generated digital replicas of artists, performers, and public figures. To tackle this issue, a bipartisan bill known as the Nurture Originals, Foster Art, and Keep Entertainment Safe Act of 2023—or the No Fakes Act—has been introduced. Sponsored by Senators Chris Coons, Marsha Blackburn, Amy Klobuchar, and Thom Tillis, the legislation aims to standardize rules governing the use of individuals' faces, names, and voices. It mandates that digital replicas cannot be produced without the consent of the individual or rights holder, barring certain exceptions like news reporting and documentaries.

If not for legislation and protection of likeliness, there may be a ton more of this 👇 (which, BTW, is built by a pretty incredible company, Metaphysic)


When I dance, I dance with my hands 🙌 #wednesday #DeepTomCruise #wednesdayadams

The rights delineated in the No Fakes Act would extend throughout an individual's lifetime and would be inheritable by their estate for 70 years post-mortem. Notably, the Act carves out exceptions for parodies, satire, and criticism, attempting to balance between protecting individual rights and preserving the freedom of expression. Under the proposed law, individuals, record labels, and even a deceased person's estate could file civil actions against unauthorized use. Importantly, simply adding a disclaimer stating that the digital replica was unauthorized would not be considered an effective legal defense.

So why is this necessary? Presently, likeness laws, which could offer some protection against unauthorized use, vary significantly from state to state—some states don't even have them. The patchwork nature of these laws makes it difficult for artists to protect their rights across state lines. The No Fakes Act aims to federalize these rules, providing a unified framework that addresses the challenges posed by the proliferation of generative AI tools. However, the Act is not without its critics. Some legal experts argue that it doesn't offer any protections beyond what's already covered by existing copyright or right of publicity laws and could create new legal complications.

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Google’s Two-Pronged Approach: Shielding Users from AI-Related Copyright Risks

In a recent blog post, tech giant Google declared that it would assume legal responsibility for customers using a range of its AI-embedded products. These include Duet AI in Google Workspace, Duet AI in Google Cloud, Vertex AI Search, Vertex AI Conversation, Vertex AI Text Embedding API, Visual Captioning on Vertex AI, and Codey APIs. Google made it clear: "If you are challenged on copyright grounds, we will assume responsibility for the potential legal risks involved."

Google’s stance comes in the form of a "two-pronged, industry-first approach" to intellectual property indemnification. The first prong covers the training data used to build Google's AI models. In other words, if a user is sued because Google's training data incorporated copyrighted material, Google will "take the heat." The second prong extends this protection to the results generated by its foundational models, like sentences or images. However, this second layer of protection is conditioned on users not intentionally infringing on others' copyright.

The issue of copyright infringement is not unique to Google. Microsoft and Adobe have also committed to taking legal responsibility for their enterprise customers who use products like Copilot and Firefly, respectively. This legal safeguarding comes amid an increase in lawsuits targeting generative AI platforms. Notably, famous authors like George R.R. Martin, John Grisham, and Jodi Picoult have recently filed lawsuits on such grounds.

🚗 Accelerating the Future: How Aionics Uses AI to Revolutionize Battery Tech

Aionics, a Palo Alto-based startup, is using AI to accelerate the discovery of optimal electrolyte materials for batteries. Founded in 2020, the company has raised $3.5 million and collaborates with firms like Porsche's Cellforce. Aionics focuses on speeding up the traditionally long and arduous process of identifying the right combinations of commercially available molecules to create better batteries for EVs, the grid, and electric airplanes. Using AI-accelerated quantum mechanics, they can consider 10,000 molecule candidates every second. The company also employs generative AI and large language models like GPT-4 to refine the discovery process. The technology is applicable even in areas like zero-emissions cement.

👑 Still the King: OpenAI Dominates Generative AI Market

OpenAI's revenue is projected to hit $1.3 billion annually, a significant leap from its $28 million revenue in 2022. The surge is attributed to the company's partnership with Microsoft, which has integrated OpenAI’s GPT-based large language models into its latest products. This collaboration has positioned OpenAI as the default large language model for many companies interested in generative AI. With this trajectory, OpenAI could be making $100 million in revenue each month in 2023. The partnership and growing interest in generative AI have been key drivers in OpenAI's rapid financial growth, and while competitors like Anthropic’s Claude are doing well… there’s no doubt that ChatGPT is still the king of generative AI.

🎙️ CD Projekt Red Turns to AI Voice Cloning for New Cyberpunk 2077 DLC

The studio behind Cyberpunk 2077, CD Projekt Red, confirmed that their new DLC, Phantom Liberty, uses AI to mimic the voice of deceased actor Miłogost “Miłek” Reczek. Reczek originally voiced the character Viktor Vektor in the Polish version of the game. After considering replacing him, the studio chose to keep Reczek's original performance, using AI voice cloning technology from Kyiv-based startup Respeecher. This move, which had the support of Reczek’s family, comes amid ongoing debates and labor actions concerning the ethical implications of using AI to emulate performances in creative works.

🛡️ Mark of Authenticity: Adobe Introduces "Icon of Transparency" for AI-Generated Content

Adobe, along with companies like Microsoft and Intel, has introduced an "icon of transparency" that can be attached to digital content to indicate its provenance. This symbol is part of the Coalition for Content Provenance and Authenticity (C2PA) initiative, which aims to set technical standards for content origin verification. When viewers hover over this mark on a digital image, video, or PDF, a dropdown reveals information about the content's ownership and creation method, including any AI tools used. The symbol serves as a "nutrition label" for digital media, offering a layer of transparency and authenticity in the age of deepfakes and AI-generated content.


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